Bro new poster: Pawan Kalyan plays the guitar as Sai Dharam Tej watches on

Samuthirakani, who last directed Jendapai Kapiraju in Telugu, is wielding the megaphone for a Telugu film again for Bro, the remake of his digital film Vinodhaya Sitham, that released directly on ZEE5. Pawan Kalyan, Sai Dharam Tej reprise the roles played by Samuthirakani, Thambi Ramaiah in the Telugu version, which has screenplay and dialogues by Trivikram.

People Media Factory and ZEE Studios are jointly producing the Telugu film slated to release next Friday on July 28. The promotional activity has already commenced for the film, with Sai Dharam Tej, Ketika Sharma, Priya Prakash Varrier and the director turning up for public appearances. The pre-release event is expected to be held this weekend, which Pawan Kalyan will attend.

Amidst several complaints from the star’s fans about the production house and the absence of buzz for the film, the makers unveiled a new poster today. Pawan Kalyan, sporting a maroon tee and mustard jeans and donning black shades, is playing the guitar while Sai Dharam Tej, in a formal avatar watches on. The trailer of Bro will be launched this week too.

One of the film’s producers, Prasad Nimmakayala, shared that the introduction sequence of Pawan Kalyan (cast as God) will be very memorable for fans. “Pawan Kalyan in his flamboyant avatar and a thunder behind him..Don’t forget the shot composition..You’ll jump out of excitement from you seats..The rest, we’ll discuss on July 28,” he tweeted today, while sharing an image of the sequence.

Two songs from the film - Jaanavule, My Dear Markandeya - are out already and the first teaser promised a drama that’s equally funny and emotional. S Thaman is composing the music for the same while Sujith Vaasudev is the cinematographer. Navin Nooli is editing the entertainer and AS Prakash is the production designer. Netflix has acquired its post-theatrical streaming rights.