Waiting for Rajinikanth's Jailer OTT release date? Then your wait is going to be longer

Sun Pictures has remained tight-lipped about Jailer's OTT partners. Unlike most producers, it seems Sun Pictures was in no hurry to strike a pre-release deal with a streaming partner.

Still from Jailer

Superstar Rajinikanth's latest black comedy Jailer is creating history at the box office . The movie led by the 72-year-old Superstar is on the verge of becoming the highest-grosser in the history of Tamil cinema and judging by things right now, it's clear that it's not yet done making history.

Rajinikanth, the recod-maker

During the audio release event of Jailer, producer Kalanithi Maran of Sun Pictures foretold the movie's monstrous commercial success . "Not three but five generations revel in Rajini sir's movies. He isn't a record-breaker, but a record-maker," he had said. As he noted, Jailer managed to draw audiences of all age groups and genders, something that not many movies have managed to achieve in recent times. Jailer shattered the records of previous blockbusters like Kamal Haasan's Vikram and director Mani Ratnam's ambitious epic movie series Ponniyin Selvan 1 and 2.

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Kalanithi Maran was right. Rajinikanth's movies don't chase records but set new industry benchmarks for others to follow. Rajinikanth's 2.0 holds the record of being the biggest-ever earner from Tamil cinema with a global collection of over Rs 665 crore. And Jailer is fast closing the gap to break that record. In just 20 days of its release, the movie is fast nearing the Rs 600 crore mark. And it remains to be seen whether Jailer can break 2.0's five-year-old record. It's noteworthy that Jailer has managed to make such a historic business without fully clicking with the audiences in the Hindi belt.

When is Jailer expected to drop on streaming platforms?

With Jailer showing no signs of fatigue at the box office, Sun Pictures is unlikely to hasten the movie's digital release and stop it from achieving its full commercial success.

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Sun Pictures has remained tight-lipped about Jailer's OTT partners. Unlike most producers, it seems Sun Pictures was in no hurry to strike a pre-release deal with a streaming partner that would have forced the producers into a contractual obligation in regards to the movie's OTT release.

With Jailer doing so well, Sun Pictures could have its pick of the OTT partner and even demand a handsome price for the streaming rights of Jailer. The Rajinikanth starrer is yet to breach the Rs 200 crore mark at the Tamil Nadu box office, and the trade is confident that it will be achieved in a matter of time. Not Just in Tamil Nadu, Jailer is also doing amazing business in Kerala and Karnataka.

So fans will have to wait longer to watch Jailer in the comfort of their homes.

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