The film is a light-hearted family entertainer marking the directorial debut of Lakshmi Sowjanya
Telugu audiences have always been very accepting of family entertainers at the theatres. First-time director Lakshmi Sowjanya lends a touch of class and mass appeal to the genre with Varudu Kaavalenu that stars Naga Shaurya, Ritu Varma, Nadhiya, Murali Sharma, Praveen, Vennela Kishore and Saptagiri in crucial roles. This film is produced by Suryadevara Naga Vamsi under the leading banner Sithara Entertainments and has two music directors - Thaman and Vishal Chandrasekhar. The family entertainer is all set to have a grand theatrical release on October 29.
Varudu Kaavalenu revolves around the romance between polar opposites Aakash and Bhoomi, as the character names suggest. While Aakash is a free-spirited, happy go-lucky entrepreneur who's sensible and funny, Bhoomi is a girl firm with her choices and will never budge in any given situation. Bhoomi's mother is desperate to get her 30-year-old daughter married and is tired of seeing her reject one match after the other. Aakash is smitten by Bhoomi instantly and is persistent about winning her attention. Will Bhoomi take the relationship forward?
The film promises to be a complete entertainment package, with a fine dose of humour, sentiment and romance. The music album, with songs like Digu Digu Naga, Vaddanam, Kola Kalle Ilaa and Manusulone Nilichipoke, is a hit with listeners already. The impressive trailer, promos, the charactersiation of the leads, the effort to give a touch of class to the costume design and Vamsi Patchipulusu's cinematography have contributed to the curiosity around the film. At a time when family audiences are gradually making a comeback to theatres, Varudu Kaavalenu couldn't have timed its release any better.
ZEE5 has bagged the streaming rights of Varudu Kaavalenu. The makers have held three grand events to promote the film - namely the trailer launch, the Sangeeth event and the pre-release event. Big names like Rana Daggubati, Pooja Hegde, Allu Arjun and director Trivikram have come forward to promote it.
Also read: Naga Shaurya is confident that Varudu Kaavalenu will be a sure shot blockbuster
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