SS Karthikeya has dubbed Premalu in Telugu. The film is now streaming on Aha and has clocked a record number of streaming minutes.
Premalu is one of the biggest hits in Malayalam cinema. Seeing the craze for the film, SS Rajamouli's son, Karthikeya, dubbed the film in Telugu and released it on a grand note. The romantic drama ended as a massive hit in Telugu and made close to Rs 14 crore in its full run in Telugu states.
Aha grabbed the OTT rights to the film, and we at OTTplay have already reported that Premalu has already clocked over 60 million streaming minutes. Now, the news is that Premalu has clocked more than 70 million streaming minutes on Aha. This is a new record for any dubbed films in Telugu on Aha.
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The film is still going strong, and one of the sources close to the Aha team says that Premalu is doing quite well. They have seen a rise in subscriptions with Premalu. As the film has a Hyderabadi backdrop, the craze for the film is even greater.
With the success of the film, Mamitha Baiju has become a sensation of sorts, and she is one of the reasons for the film's success. Aha has benefited big time from these Malayalam-dubbed films and is planning to bring in more Malayalam films in the days to come.
Girish AD directed Preamalu which is based in the city of Hyderabad. The small-time romance and petty issues showcased in a relationship made Premalu a smash hit at the box office and OTT. Mamitha Baiju has been offered big films in Telugu cinema, and the news is that she has already signed a film in Telugu and very soon, it will be made official.
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